Comportamiento del consumidor = Consumer behavior Leon G. Schiffman.
Material type:
TextPublication details: México, D.F. Pearson, 2015.Description: xxvii, 464 p. : il. ; 28 cmSubject(s):
| Item type | Current library | Call number | Status | Notes | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
Libro electrónico
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Biblioteca CENFOTUR Staff Office | Available | Biblioteca sede central Lima |
Incluye glosario: p. 425-442
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Comment by Ms GLENDA ISAURA NEGRETE ALIAGA
20/09/2020Bibliografía básica.